Subaru of Morristown

175 Ridgedale Ave ,
Directions Morristown, NJ 07960

  • Sales: (888) 892-3239
  • Service: (866) 868-4009
  • Parts: (888) 873-8467

Driving towards a greener tomorrow



Click on one of the people below to find out more information.

  • Kevin
    General Sales Manager
    (888) 892-3239 Ext. 501

  • Sam
    Sales Manager
    (973) 326-9131 Ext. 502

  • Thomas
    Director of Fixed Operations
    973-326-9131 Ext. 260

  • Tim
    Finance Manager
    (888) 892-3239

  • Marc
    Internet Sales Specialist
    (888) 892-3239 Ext. 535

  • Rebecca
    BDC Representative
    (888) 892-3239 Ext. 760

  • John
    Cicchino (Review)
    Client Advisor
    (888) 892-3239 Ext. 514

    This is the second car I've purchased from them. John and Glenn went out of their way to make sure we had a good experience and got the car we wanted. Highly recommend.

    I just Bought my 2nd Subaru from this dealership from John Cicchino. The whole experience was fantastic and everyone there greeted me with a smile and a handshake.

    Quality dealership, very professional. -
    5.0 out of 5.0
    by Janine from Morristown NJ

    Great follow up from the salesperson (John C.) no high pressure hi-jinx, cars were all high quality. Such a different approach than the other dealership I was looking to purchase from. And I left with a full tank of gas in my USED car, that's a nice perk.

  • Robert
    Client Advisor
    (973) 326-9131

  • William Brauer
    Client Advisor

  • Eli (Review)
    Client Advisor
    (888) 892-3239 Ext. 510

    "First Time I Drove Home A Car on the Same Day!!"

     - Len Resto

    I needed to replace my 2010 Saab, which only had 48,888 miles, but which had been discontinued in 2010 through the genius of General Motors. It had become increasingly difficult to find parts and it was nearly impossible to find a buyer because no one wanted a car for which parts couldn't be found and Saab aficionados wanted pre-2000 Saabs--before GM ruined the brand. I had test driven the Fiat 500 and the Mini-Cooper Countryman and it just didn't speak to me. Friends recommended a Subaru; so, I went for a look. I walked into the dealership and was greeted by Eli. I looked at the 2017 Impreza 2.0i Sport in Ice Silver with a cloth black interior with red stitching and immediately fell in love with the car. It was a 5 door- 4 passenger doors and a hatch. Exactly what I had had for years with Saab. The more I looked the more I was hooked. I have always purchased cars in the winter. I got an incredible trade-in price for my Saab and knew I would drive the Impreza home that day if I could get my price. I got my price. Now a word about my sales advisor, Eli Krakinovsky. A young man who listens and isn't pushy. He heard me say that I was the Council Liaison to my town's Environmental Commission; so, driving an Outback or a Forester was not in the cards, despite friends recommending them. Eli heard what I said and steered me to either the Legacy or the Impreza. By that time, I had fallen in love with the Impreza. Eli had a great deal of patience because I asked a lot of questions, did a lot of talking and it took a little while to get to the price I wanted. Eli made everything happen in ONE day. So, this EXCEPTIONAL young man made things happen to the point that I drove to the dealership in a Saab and home on the same day in an Impreza. Impressive. Everyone at the dealership was extremely friendly. If I was standing there, someone would ask "Are you being taken care of?" "Do you need a cup of tea or coffee?" This was my first experience at Subaru of Morristown and I'm glad to report it was 5-star positive. Len Resto

    I have purchased or leased 8 automobiles over the years and without a doubt the best experience that I have had was with... Subaru of Morristown. There was no pressure, friendliness from Andrea (receptionist) to everyone I passed by in the showroom or in the service department. My sales person, Eli Krakinovskiy, was a pleasure to work with. I never felt pressured and made the entire car buying experience as easy as possible. Since this was my first time driving a Subaru, he took the time needed to explain the features of the Subuaru XV Crosstrek and answered all of my questions or concerns. Eli and Bob Canon worked with me on my trade-in and took the time to understand my budget. The Subaru XV Crosstrek 2.0i Premium with Moonroof Package in Satin White Pearl was my first choice and Matt Furman did an AMAZING JOB locating my car for me when the inventory available seemed impossible, I liked the relaxed atmosphere and no-pressure vibe and would recommend purchasing or leasing a car from there to anyone. I couldn't be happier with my first, and certainly not last, Subaru. Thank You Eli !!!!!

  • Bob
    Parkes (Review)
    Client Advisor
    (888) 892-3239 Ext. 507

    After realizing I needed a new (new to me!) car; I homed in on the Subaru Impreza. I saw a few at different dealerships; then found one in my price range at Subaru of Morristown. I made an email request, and Bob Parkes called me within a half hour. We set up a date and time to do a test drive. Of all the dealerships I went to, Bob was the most thorough salesperson when showing me the car- even before we got in it! He pointed out all of the safety features and had comprehensive knowledge of its workings and features. Besides his technical knowledge, Bob was caring, supportive, good-humored, and easy-going. He did not use any "hard sell" tactics and made the process feel effortless. Thank you to Bob for all his help in getting me the car I wanted!

    I had a great experience in the process for buying a Crosstrek 2016. The salesman Mr. Bob Parkes was very clear, helpful and he explained all the details of the new car. In addition, a week later I went to the service department to install some updates in my new car. Mr. Brandon Bowers took care about my car and really he did a great job. He provided a loaner car and when I returned next day to pick up my Crosstrek everything was perfect. Thank you for the great service provided in my first Subaru SUV.

    Emily Feuss - Google+
    Great experience buying a car. Bob Parkes was a wonderful salesman to work, he wasn't pushy and wanted to make sure I was happy with my car. Car was very reasonably priced for a certified pre-owned and they were generous with accepting my old cars for trade in. Ultimately I had a very positive experience with Subaru Morristown and will definitely use their service department in the future for any repairs or services needed.

    Luisa Surma - Google+
    It is obvious that Subaru of Morristown takes customer service very seriously. I worked with Bob Parkes who treated me as if I was gold. He wanted to make sure I left happy. And I did. The entire team (Joe & Bob in particular), are accommodating, friendly, and respectful. My husband is also going to purchase his next Subaru within the next month or so. Subaru of Morristown will have always have our business because they stand behind the quality of the Subaru name.

    Troy Plaza - Google+
    we got the car we wanted at the price we wanted. bob parkes was thoroughly communicated what we were getiing in the vehicle. happy with the experience.

    Stephanie Araujo - Google+
    My sales person was Bob Parks and he was great! Very patient, kind, knowledgeable and accommodating. I had a wonderful experience buying my car at Subaru Morristown!

    Referral Likelihood10 out of 10
    Customer Name: Gregory Bevelock
    ReceivedJanuary 20, 2015 7:41 AM
    FeedbackBob Parkes is an excellent salesman. Very helpful, knowledgeable and honest.

  • Al
    Rowe (Review)
    Client Advisor
    (888) 892-3239 Ext. 540

    We have been dealing with Al Rowe for our last 5 Subaru's. Al always makes it easy, has what we are looking for, than makes the deal easy. I also always get my car Serviced at Subaru of Morristown. They are always knowledgeable and helpful. What more can I slay... Looking for a new or Pre Owned (that's what I got) these are the people to talk to

    This was my first automobile purchase and I'm so happy I picked this dealership. The process was quick, the deal was good, the service was top notch. Al was a great salesman and very knowledgeable. I love my car and am looking forward to returning to the dealership for my 6,000 mile oil change!

  • Javier
    Orioka (Review)
    Client Advisor
    (973) 326-9131 Ext. 508

    Went to Subaru of Morristown and had a fantastic experience. Javier was my salesman and he made everything stress free and easy. Could not have had a better experience. I'm very happy with my Subaru Impreza! Thank you Javier and Subaru of Morristown!

    We had a great experience working with Javier O. at Morristown Subaru. Javier is knowledgable, patient and sincere. We highly recommend working with him!

    Best experience I could have hoped for. I walked into this process with apprehension and braced for the typical "car sales extravaganza." Instead, I had the pleasure of working with Javier, who took the time to understand my interests and ultimate goal when it came to acquiring an Impreza. He was completely transparent, patient, and respectful of my expectations. At no time did I feel rushed or pressured. Javier was also extremely informative about the car and brand, a true professional all around. I felt very fortunate to have had him take care of me. Even if parts of the process were standard for all customers, the time he took with me felt personalized. The result: I left with a beautiful white Impreza at an amazing price! Beyond satisfied - it fully transformed my perception of dealership etiquette and proceedings. I will happily return here in the future, although I am certain I will be quite content with my new Subaru for years to come...

  • Ron
    Service Manager
    (973) 326-9131 Ext. 522

  • Ronald
    Licari (Review)
    Service Advisor
    (973) 326-9131


    October 2014
    I own a 2010 Forester X MT, did not buy it here but bring it here for service often. Ron has been my service adviser since day one, he's very knowledgeable and is a real professional at what he does. The facilities are always clean and neat, they provide free breakfast and snacks, very friendly staff in general. Service is fast and it's easy to make appointments. Even if you do not have an appointment they will still make the best to accommodate your needs. I brought my car recently in for repairs under warranty, they had to replace my clutch throw out bearing. Car had to stay in for days and to my surprise they DO have a loaner program. I drove the loaner for the whole stay-no questions asked! In summary I'm very satisfied with their services and would highly recommend them as a service provider for your car.

  • Virginia
    Reilly (Review)
    Service Advisor
    (973) 326-9131

  • Sue
    Service Advisor
    (973) 326-9131

  • Irene
    Service Advisor
    (973) 326-9131

  • Pat
    Service Advisor
    (973) 326-9131

  • Alex
    Service Advisor

  • Patrick
    Parts Manager
    (888) 873-8467

  • Robert
    Parts Counter
    (973) 326-9131

  • Brandon
    Parts Consultant
    (973) 326-9131